B2B is the New Gold Rush.
The “burn rate” era of B2C is over. Investors and Founders are now turning to B2B models that offer a clearer path to profitability and predictable revenue streams. However, the B2B battlefield is fundamentally different: longer sales cycles, enterprise-level expectations, and deceptive signals of Product-Market Fit.
#SelasaStartup April 2026 edition unpacks the winning playbook in this sector with Suwandi Soh, the visionary behind Mekari—Indonesia’s leading B2B SaaS ecosystem.
This event is a strategic collaboration between DailySocial.id and the Ministry of Communication and Digital Affairs (Komdigi) , hosted at Garuda Spark Innovation Hub.
What You Will Learn:
- Macro Perspective: Why B2B is becoming the new magnet for investors and regulators in Indonesia right now.
- Exclusive Case Study: Mekari’s journey from initial hypothesis and real PMF signals to the strategic consolidation of products (Jurnal, Talenta, KlikPajak, Qontak).
- The Pivot Playbook: Concrete guidance for Founders transitioning from B2C to B2B—what to let go of and what to rebuild from scratch.
- AI & The Future: Opportunities to build “AI-native” B2B startups and the market gaps still wide open for new players.



